Fresh Photography Fair 2009 – Los Angeles

SELL YOUR WORK DIRECTLY TO COLLECTORS

The organizers of the Lucie Awards are proud to introduce the first-ever Fresh Photo Fair 2009.

Fresh Fair is a new concept that is designed to provide photographers the opportunity to sell their work directly to the public and collectors alike. This three-day fair offers photographers the ability to feature their work directly to collectors, fine art gallery owners, photo editors, advertising executives and other top industry professionals.

DEADLINE EXTENDED/ FEE WAIVED!

The deadline to submit your portfolio for consideration has been extended to WEDNESDAY, APRIL 1ST.

The submission fee has been waived and it is now FREE to submit your portfolio for consideration. Take advantage of this great opportunity to participate!

Fresh is a juried photo fair. The participants will be selected by a jury in advance in order to ensure that high quality and cutting edge art is presented. Submit your work to the jury no later than April 1st in order to be considered.

Visit www.freshfairs.com to download the submission form. Include the form with your portfolio and mail to:

Fresh Fair 2009
The Lucie Foundation
550 North Larchmont, Suite 100
Los Angeles, CA 90004

Selected photographers will be provided an 8×10 ft. booth with wall space and a table to display and sell photographs to the collecting public and a multitude of photography decision-makers.

(Please note: if you’ve already submitted your work, the current discounts will apply).

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Fresh Fair will take place in conjunction with Month of Photography Los Angeles (MOPLA) from April 24th – April 26th.

1. What is Fresh Fair?

Fresh Fair is a photography fair similar to PhotoLA™  but designed to feature both new & established artists to collectors and art buyers from around the world. It is juried in advance to ensure that quality work is exhibited and that excellent standards are met. Fresh Fair presents the opportunity to sell your work directly to the public and collectors alike, and offers a one-of-a-kind glimpse of the latest trends in photography.

2. What does a “juried” fair mean?

“Juried” means that there is a preliminary screening process to ensure the quality of work that will be sold at the fair. Once the selection takes place, you will be notified if you have qualified to purchase a booth at the fair.

3. Who is eligible? And what kind of work should I consider submitting?

Any serious and emerging photographer with substantial bodies of work, portfolios, or concentrated projects. The fair is designed for the emerging and established photographer to be given the opportunity to sell work directly to the public.

4. Who attends the fair?

We send VIP cards to the collectors, art buyers of top agencies, photo editors and galleries. We also invite all the Photo LA and the Lucie Awards attendees.

5. Is there a fee to participate?

The cost to secure a booth for three days of the Fair is $1300 if you are selected to participate.

6. What is the best way to submit my work for the submission process?

You may send a CD with the three portfolios as JPGs, PDFs, or Quicktime movies. You may also send physical portfolios that are neatly compiled into a folder with sleeves. Should you send prints, please do not send originals as they will not be returned.

7. Do I need to be physically present to sell my work at Fresh Fair?

No. You may request a Fresh Fair staff member to represent you and your work for an additonal $200. You may also provide your own staff in order to ensure proper and accurate representation of your work.

Visit freshfairs.com for more information.

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